No matter how much we love it and need it, let’s be honest—the internet can be a negativity machine. And as brands build their reputation online, they need to remember that it only takes the smallest shift in sentiment for all their work to come toppling down.
It’s not all doom and gloom, though. There are countless cases where companies have been proactive—and successful—in protecting their reputations, providing for their customers and progressing their brand. And domains can help with all three.
This is the topic of our webinar, “Improve Your Online Reputation, One Domain at a Time: Manage Your Vulnerability and Enhance Customer Relationships”. Hosted by .SUCKS COO Christina Beavis and Rotten Tomatoes Co-Founder Patrick Lee on Adweek, the presentation covers why brands need to creatively and impactfully defend themselves from their detractors and provides actionable best practices around how this can be done.
It’s never been more critical for brands to take control of their own narrative—and to take ownership when they make mistakes. A domain strategy can help you fight on both fronts.
Missed it live on March 5? No worries—you can watch the full webinar here.