Resources


How to Use a .SUCKS Domain in Your PR Strategy

Thanks to the internet and social media, news spreads like wildfire. It’s why brands today need to have wicked-smart reputation managers and public relations (PR) teams behind them. They’re the ones who respond to criticism and devise strategies during difficult times—but they’re also the ones who share exciting business developments and corporate initiatives with the …


Customer Engagement


In Conversation with 101domain

In Conversation with 101domain

As a domain registry, Vox Populi relies on registrar partners to get the .SUCKS name in front of brands and consumers—it’s their job to explain how companies can use this powerful domain to protect themselves online, provide for their customers and progress their brand at every opportunity. In this series, we introduce you to these …


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Can You Trademark Common Nouns?

Can You Trademark Common Nouns?

Well, can you?! If recent trademark battles have taught us anything, it’s that IP law is a flexible and complicated thing, which means the answer to that question is a resounding…sometimes. But since we know that couldn’t possibly satisfy your burning curiosity, we’re going to dig into things a bit further. If you want to …


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In Conversation with Lexsynergy

In Conversation with Lexsynergy

As a domain registry, Vox Populi relies on registrar partners to get the .SUCKS name in front of brands and consumers—it’s their job to explain how companies can use this powerful domain to protect themselves online, provide for their customers and progress their brand at every opportunity. In this series, we introduce you to these …


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