Success Stories

People Are Already Talking Sh*t About Your Brand

Comcast, Wells Fargo, Marriott, Starbucks—all of these brands have something in common. And no, we’re not talking about their popularity among consumers. Quite the opposite, actually: each of these companies, like so many others, have to deal with the negative (and downright harsh!) reviews their customers write online. This shouldn’t really come as a surprise—after …

.SUCKS in Practice