Brand protection and marketing that doesn't suck
Comcast, Wells Fargo, Marriott, Starbucks—all of these brands have something in common. And no, we’re not talking about their popularity among consumers. Quite the opposite, actually: each of these companies, like so many others, have to deal with the negative (and downright harsh!) reviews their customers write online. This shouldn’t really come as a surprise—after …
Celebrities are used to criticism. They get it from their fans and industry rivals; they see it on social media and in tabloids. It’s why celebrities like Taylor Swift are quick to snap up .porn and .adult domains—they want to own them before anyone else can. Purchasing these domains is a genius move when it …
What does U.S. President Donald Trump have in common with Australian Senate President Scott Ryan? What do they both have in common with Pamela Rendi-Wagner, chairwoman of the Social Democratic Party in Austria? They’ve all moved beyond an oh-so-average top-level domain with.SUCKS. That’s right: if you were hoping to tell the world that DonaldTrump.Sucks, you’re …
Politicians need to start owning up to the fact that sometimes *cough* most of the time *cough* they really suck. And we’re not talking about a public apology a week after something blows up in their face. Today’s leading presidential candidates and political parties shouldn’t wait for something to snowball before taking control of the …
Daniel Voshart is not Vice. And we mean that literally—he’s the owner and author behind NotVice.com, a domain that hosts a series of valid, in-depth critiques of the digital media and broadcasting company. As any savvy digital content creator knows, one platform is rarely enough to get your voice heard among the online rabble these …
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