Marketing Guides & How-Tos Archives – Page 2 of 13

Marketing Guides & How-Tos

Pick ‘em: Microsoft, Patagonia & Stihl Take Direction

At our upcoming INTA conference in Atlanta this May, we’ll be showcasing the many ways one can creatively use a dotSucks domain name. In fact, there are as many ways to monetize a dotSucks domain name as there are companies that have registered their brands. But even as Vox Pop Registry approaches our 9th birthday, …

Case Studies

Marketing Guides & How-Tos

Can You Trademark Common Nouns?

If we’ve learned anything, it’s that IP law is a flexible and complicated thing—which means the answer to this question is a resounding…sometimes.

Marketing Guides & How-Tos

5 Ways Brands Can Do More With Their Trademarks

A logo is a brand’s greatest asset, but what about other intellectual property? Here’s how to liberally display—and simultaneously protect—your trademarks.

Marketing Guides & How-Tos

All Is Not Fair: The Rules of Political Advertising

Digital advertising is a powerful tool when it comes to politics—one capable of turning the tide in elections around the world. Know how to play by the rules.

Marketing Guides & How-Tos

6 Ways Branded Hashtags Blur the Trademark Line

Trademarking hashtags is a savvy and entertaining way to protect and boost your brand online—but this marketing strategy is still evolving.

ARE YOU READY FOR .SUCKS?

Search available domains and stake your claim on a unique, effective and memorable URL now.